ABC, CBS, NBC, The CW on Fall TV Strategies

Their parent companies have been prioritizing streaming—and ad dollars further shifted from linear to digital in this year’s upfront—but the broadcast networks are still seeing some momentum heading into the 2022-23 TV season. Last season, three of the broadcasters—CBS, NBC and Fox—posted year-over-year gains in total viewers.

Leave a Reply

Your email address will not be published. Required fields are marked *